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I don't remember if anyone has mentioned this book yet.
For a good introduction to a similar issue (website usability), try Steve
Krug's "Don't make me think: a common sense approach to Web usability,"
Que, 2000, ISBN 0789723107.
I was most impressed by this short book's clear statement of the issues and
the examples of typical Web sites; the author invites the reader to
identify what's wrong with them and how to fix them, and follows up by
suggesting one or several variations.
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