Why PDF for online help?

[Tara Charter <chartertmc -at- yahoo -dot- com>]

Someone asked:
Why PDF for online help?

Online help is anything that helps the user. It might
be text on the home page, directional content in the
form of a button or animated gif, or a PDF file.

If you call it ONLINE HELP, they don't click on it
(studies show). However, if you don't name it, and
simply make it available, like a flash tour, or a pdf
file, the automatic conditioned negative response is
bypassed and the next neuron plugs in.

Tara Charter
writertekky -at- aol -dot- com
writertekky -at- addr -dot- com




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