Re: Rant... please let me help you fix the user interface

Subject: Re: Rant... please let me help you fix the user interface
From: "Mike Starr" <mikestarr-techwr-l -at- writestarr -dot- com>
To: <grantsr -at- gmail -dot- com>, <techwr-l -at- lists -dot- techwr-l -dot- com>
Date: Fri, 23 Mar 2007 20:38:05 -0500

Unfortunately, there'll never be a "major upgrade" to the software... it's
just continually maintained and tweaked.

The main reason I'm so interested in fixing these things is because we
really need to start selling this product into a different marketplace, one
that's closely tied to our existing marketplace. But with luck, we get a
whole bunch of new users and if I get the user interface cleaned up we won't
be getting tech support calls from new users. The number of existing users
is fairly small and I'm confident any confusion brought about by changes to
the user interface would be easily managed.

Mike
--
Mike Starr WriteStarr Information Services
Technical Writer - Online Help Developer - Website developer
Graphic Designer - Desktop Publisher - MS Office Expert
Phone: (262) 694-1028 - Tollfree: (877) 892-1028 - Fax:(262) 697-6334
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----- Original Message -----
From: "Grant Robertson" <grantsr -at- gmail -dot- com>
To: <techwr-l -at- lists -dot- techwr-l -dot- com>
Sent: Friday, March 23, 2007 11:41 AM
Subject: RE: Rant... please let me help you fix the user interface

>> From: Mike Starr
>> So how do I sell the concept that making the text and button
>> labels easier to understand and fixing the appearance of
>> things not only makes the product easier for the customer to
>> understand and reduces the number of support calls but also
>> makes it easier to sell the product, too??
>
> Hi, I'm new here, but let me give you the other side of the story. If
> you change all of the button and label names (even to make them more
> clear) then they will have a flood of tech support calls because the
> users are used to the old names. Especially with niche market
> software, it has been my experience that these user's don't care about
> the names of things being clear. They rarely understand what the names
> realy mean even if they are clear. All these users do is memorize that
> they have to click on the button that says "ThusAndSuch" before they
> choose the menu item that says "SoAndSo." Sometimes they imagine they
> understand what they are doing based on some mythology they have built
> up from the poorly named buttons. If you change the button names then
> they get confused. It may sound negative and fatalistic but it is
> true. I have seen it many, many times over the years.
>
> Your best bet is to wait till a major upgrade of the software. Then
> all the new names will sound like entirely new or updated features and
> the users will be more accepting. But you should start selling this
> idea now and convince the marketing people that it will sell more
> software for less programmer hours. Then you will get the changes you
> desire.
>
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Follow-Ups:

References:
Rant... please let me help you fix the user interface: From: Mike Starr
RE: Rant... please let me help you fix the user interface: From: Grant Robertson

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