thought leadership content

Subject: thought leadership content
From: Erika Yanovich <ERIKA_y -at- rad -dot- com>
To: "techwr-l -at- lists -dot- techwr-l -dot- com" <techwr-l -at- lists -dot- techwr-l -dot- com>
Date: Thu, 8 Aug 2019 05:15:13 +0000

Started my morning with reading about a fellow TW who defines himself as "a technology writer [...], producing technical and thought leadership content that elucidates technical solutions for developers and IT leadership." And I thought to myself what the heck is thought leadership content, is it a thing? Googled it and read https://www.bluleadz.com/blog/a-step-by-step-guide-to-creating-thought-leadership-content. It was OKish until I got to the author's bio, where he describes himself as a "recent newlywed".

Anyway, what do you think of thought leadership content?
Erika
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