RE: Customer success stories/case studies

[Diane Evans <DianeE -at- LOCKSTREAM -dot- com>]

Vanessa says, "I reminded our marketing people that we
needed to get approval to use a big computer company's name/logo etc. before
we post to our website and they seemed confused." 

When confronted with this situation at my last job, I just sent an email to
a person listed on the website who seemed to be in charge.  I got back an
instant message, "Sorry, out of the office for six weeks for surgery."  A
few days later, I got a very nice email from the guy who said that he just
wanted final approval on the website before it was posted.  Since it was a
logo that would bring business into his (we were referring insurance agents
to him), he was glad to have his logo there.

Check out the individual website.  Sometimes there is a corporate policy
that says something like, "Go ahead and use our logo under these
circumstances...".  If not, and you don't know where to go to get
permission, you might consider a text reference, "Click here to visit Acme,
maker of Everyone'sTool."

Diane Evans 
Information Developer
Lockstream, Inc.
425-709-6840 x 230

Ask for the moon, and settle for its reflection in the pond in your back
yard.



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