FW: Font Selection Methodology

["Dan Hall" <dhall -at- san-carlos -dot- rms -dot- slb -dot- com>]

I think you may be starting with too few
fonts if your methodology takes less than
six weeks to complete the 56-step font
selection process.

Our current project uses Keypunch for 
headings, Harpoon for body text, and
Dancin LET for callouts.

Besides the actual fonts, though, we also
have a color selection methodology that
allows us to choose just the right color
for both on-screen and print 
presentations. Of course, consulting the
Tibetan monk does add to the project
schedule, but our planning process takes
it all into account.

What I'd like to know is with 16 million
colors to choose from and our patented
font and color selection methodologies,
why can't we make a profit?

;-)

Dan

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