Re: 47. RE: Okay all you independent contractors: hit the bricks with THI---S

Subject: Re: 47. RE: Okay all you independent contractors: hit the bricks with THI---S
From: "Michael West" <mbwest -at- bigpond -dot- net -dot- au>
To: "TECHWR-L" <techwr-l -at- lists -dot- raycomm -dot- com>
Date: Thu, 10 Jul 2003 08:47:19 +1000



> And I also agree that from a business perspective, you may not want to convey
> information so much as create an impression - of competence, intelligence, and
> of having things under control. If the reader then doesn't understand, the
> reader blames themselves. The business giving the documents is seen as powerful
> and in charge. Businesses like it that way.


As has already been suggested -- this is the
'Emperor's New Clothes' in action!

Certainly there are different reasons for
publishing.

Writing to convey information clearly and
accurately is what *we* are supposed to be
good at.

Writing to mystify, impress, hoodwink,
bamboozle -- see the MarCom folks down
the hall.

--
Mike West
Melbourne


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References:
47. RE: Okay all you independent contractors: hit the bricks with THI---S: From: eileenn

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