47. RE: Okay all you independent contractors: hit the bricks with THI---S

[eileenn -at- the-wire -dot- com]

>Editors and tech writers ultimately commoditize information. As such, there is
>a perception, in some circles, of reduction in value when information is
>commoditized. Hence, in such industries tech writers may be seen as detrimental
>to business. 

Maybe I'm having a cynical day, but I've found this to be true. Many many 
executives prefer their written material complex - simplicity to them means 
simple minded dumbing down. If anyone can understand, what makes it worthwhile?

And I also agree that from a business perspective, you may not want to convey 
information so much as create an impression - of competence, intelligence, and 
of having things under control. If the reader then doesn't understand, the 
reader blames themselves. The business giving the documents is seen as powerful 
and in charge. Businesses like it that way.

Eileen Neumann
Business Communications, Amicus Bank
Toronto


^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^

ANNOUNCING ROBOHELP STUDIO
Create professional Help systems that feature interactive tutorials and
demos with all new RoboHelp Studio. More at http://www.ehelp.com/techwr-l2

Mercer University's online MS Program in Technical Communication Management:
Preparing leaders of tomorrow's technical communication organizations today.
See www.mercer.edu/mstco or write George Hayhoe at hayhoe_g -at- mercer -dot- edu -dot- 

---
You are currently subscribed to techwr-l as:
archive -at- raycomm -dot- com
To unsubscribe send a blank email to leave-techwr-l-obscured -at- lists -dot- raycomm -dot- com
Send administrative questions to ejray -at- raycomm -dot- com -dot-  Visit
http://www.raycomm.com/techwhirl/ for more resources and info.