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Subject:Re: Designing online help - book suggestions? From:John Allred <jack -at- allrednet -dot- com> To:"B.J. Smith" <bjsmith -at- ucar -dot- edu> Date:Mon, 4 Jun 2012 14:36:09 -0500
The outlandish focus on newness is a gift from the auto and apparel industries, in the early part of the 20th century. Most other industries have followed suit. Create the need and fill it!
Wouldn't it be great if the tech writing field could create a similar urge to buy?
Sent from my iPhone
On Jun 4, 2012, at 2:19 PM, "B.J. Smith" <bjsmith -at- ucar -dot- edu> wrote:
> As we all know, this applies to people, too.
>
> On 6/4/2012 8:23 AM, Julie Stickler wrote:
>> Also, don't assume that just because something is "older" that it is
>> somehow less useful.
>
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