Re: Press Release Distribution
Are any of you Marcomm folks on this list involved in writing and
distributing press releases?
If you are, is it kosher to send press kits to multiple people at a media
outlet, each with a PR tweaked for that recipient? For instance, say I
developed a new fast food restaurant, Oodles of Noodles, and I want to let
the local public radio station know about it. Can I send a PR/Press Kit to
the food show host, the business editor, the local human interest reporter,
That seems like the ideal route to go, but I don't want to irritate people &
turn them off to the story idea. So I'm looking for info on the "Care and
Feeding of Media Professionals" from those of you who have done PR.
Press Release Distribution: From: Ruth Lundquist
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