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Subject:RE: Question marks in titles? From:"Bonnie Granat" <bgranat -at- granatedit -dot- com> To:"TECHWR-L" <techwr-l -at- lists -dot- techwr-l -dot- com> Date:Tue, 1 Feb 2005 09:39:56 -0500
> > Well, question titles certainly make sense in FAQs--which
> > aren't, after
> > all, "frequently stated imperative declarations using present
> > participles". <g>
>
> But, how helpful is a FAQ that simply regurgitates questions as asked?
>
They are helpful because users who are carrying around a specific question
in their heads about something can find that question (and the accompanying
answer) incredibly quickly when text contains the exact question they are
carrying around in their short-term memory. They are "hunting" and are
focused on the question. Elements of the answer to the question are
remarkably *meaningless* to someone who doesn't know what he or she doesn't
know. All they know is that they need to know where or why or how.
Whenever we look for some information, we have a question in our heads.
Answers that are floating in the ozone and expressed as declarative
statements do not match up to our question if we have no knowledge about the
subject.
> Shouldn't a FAQ about printer configuration be structured and
> titled in
> the same manner as a quick reference card to be more useful?
>
No, because users who consult FAQS have *questions* in their heads. They
don't recognize factual headings as germane to their question if they have
NO information at all. They match their question to the question on the page
to find their answer.
> IMO, to be truly useful, a FAQ should be something akin to an
> index or
> quick reference card. The only difference is the organisation as more
> importance needs to be given to more frequent problems.
>
A useful FAQ allows a user to match his or her question to one of those
listed in the FAQ and thus find the answer.
> Actually, that raises the question: with a good index, is
> there any need
> for a FAQ?
>
FAQs are for the lost. They have limited resources with regard to methods of
finding their answers. They have just a question that they are carrying
around in their heads.
Bonnie Granat | www.GranatEdit.com
bgranat -at- granatedit -dot- com
Cambridge, Massachusetts, US
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