Re: Snagit - _used to_ be SnagIt, I believe

Subject: Re: Snagit - _used to_ be SnagIt, I believe
From: Mark Giffin <mgiffin -at- earthlink -dot- net>
To: techwr-l -at- lists -dot- techwr-l -dot- com
Date: Fri, 15 May 2020 12:08:16 -0700

that's hilaroious - they shut down their website for 6 months to add their logo to every page??

On 5/15/2020 11:21 AM, Lin Laurie wrote:

LOL they do seem to have changed. But they are still TechSmith. ServiceNow is another one that's a pain. I think they used to be two words and now they are one but with a cap on the Now. It's tedious but I used to work on checking all that stuff with legal before publishing and I still occasionally have to do that. Trademarks have to be used appropriately too.

I got sued once in the 90's for using a name similar to another company's. I'd checked before picking that name and the company had not used their trademark at all on their web site or other materials. Plus their business wasn't similar. I did have to change my company name, but they had to pay me for my expenses to do it because they didn't use their mark correctly and they almost lost their rights to their name, plus they pulled their web site down for 6 mos to rewrite it so that it appeared on every page.

Lin Laurie
206.900.1861
www.linlaurie.com

-----Original Message-----
From: techwr-l-bounces+linlaurie1=hotmail -dot- com -at- lists -dot- techwr-l -dot- com <techwr-l-bounces+linlaurie1=hotmail -dot- com -at- lists -dot- techwr-l -dot- com> On Behalf Of John Allred
Sent: Friday, May 15, 2020 10:48 AM
To: techwr-l -at- lists -dot- techwr-l -dot- com
Subject: Re: Snagit - _used to_ be SnagIt, I believe

To me, it's fine to honor a company's preference, or even its trademark, if you choose. And it's fine to ignore it, if that's your preference.
Not sure it qualifies as an "issue," though. Some things simply are.

~john

On 5/15/2020 12:14 PM, Mark Giffin wrote:
Ooh thanks Monique, this is good news if a company is getting rid of
camelcase in their logo! I'm really sick of wasting extra keystrokes
to type some company's precious camelcase trademark. I've already been
typing Linkedin, Github, Latex etc and gleefully ignoring picky
capitalization.

Mark Giffin

On 5/15/2020 8:27 AM, Monique Semp wrote:
ÂÂÂ I don't know when, but I noticed a while ago that it now seems to
be
ÂÂÂ "Snagit", no camelCase. I used to be very careful to use
camelCase,
ÂÂÂ "SnagIt", so surely it was that way originally. But somewhere
along the
ÂÂÂ way I noticed that on their website it uses "Snagit", both in the
logo
ÂÂÂ and in their text
([1]https://www.techsmith.com/screen-capture.html).
ÂÂÂ So they must've changed it. Because I'm just certain that it
wasn't
ÂÂÂ like that "before".
ÂÂÂ -Monique

ÂÂÂ On 5/15/20 8:15 AM, Lin Laurie wrote:

Good luck, John!

I think Chris has a really good point. When I look at resumes, I tend
to discoun t people who make mistakes on products. For instance,
SnagIt is one of the most popular tech writing tool and most people
spell it wrong.

If you can't take the time to correctly spell products in your
resume, how caref ul will you be with the documentation you write? It
could even have legal conseq uences when you don't pay attention to
things like that and trademarks.

Thanks Chris for just sayin'...

Lin Laurie
206.900.1861
[2]www.linlaurie.com

References

ÂÂÂ 1. https://www.techsmith.com/screen-capture.html
ÂÂÂ 2. http://www.linlaurie.com/
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Follow-Ups:

References:
Linked-In and Job Interview: From: John Posada
Re: Linked-In and Job Interview: From: Carolyn Palo
Re: Linked-In and Job Interview: From: Chris Morton
RE: Linked-In and Job Interview: From: Lin Laurie
Snagit - _used to_ be SnagIt, I believe: From: Monique Semp
Re: Snagit - _used to_ be SnagIt, I believe: From: Mark Giffin
Re: Snagit - _used to_ be SnagIt, I believe: From: John Allred
RE: Snagit - _used to_ be SnagIt, I believe: From: Lin Laurie

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