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Re: trademarks - not optional

Subject: Re: trademarks - not optional
From: Mark Giffin <mgiffin -at- earthlink -dot- net>
To: techwr-l -at- lists -dot- techwr-l -dot- com
Date: Fri, 15 May 2020 12:14:53 -0700

True Monique, if I am a tech writer and writing professional company documentation, I have to do the right thing with trademarks in an official publication.

But I couldn't care less about these trademarks in my personal communications. Like in techwr-l posts. Take that linkedin techsmith indesign github ...

Mark Giffin

On 5/15/2020 12:05 PM, Monique Semp wrote:

> ! I'm really sick of wasting extra keystrokes to type some company's
precious camelcase trademark. I've already been typing Linkedin,
Github, Latex etc and gleefully ignoring picky capitalization.
>
>To me, it's fine to honor a company's preference, or even its
trademark, if you choose. And it's fine to ignore it, if that's your
preference. Not sure it qualifies as an "issue," though. Some things
simply are.
Umm... no. It's not fine to ignore a company's trademarks. That's a
legal thing that must be followed. And established companies who know
that people will need to reference the company's name and products have
trademark usage guidelines posted.
-Monique
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Follow-Ups:

References:
Linked-In and Job Interview: From: John Posada
Re: Linked-In and Job Interview: From: Carolyn Palo
Re: Linked-In and Job Interview: From: Chris Morton
RE: Linked-In and Job Interview: From: Lin Laurie
Snagit - _used to_ be SnagIt, I believe: From: Monique Semp
Re: Snagit - _used to_ be SnagIt, I believe: From: Mark Giffin
trademarks - not optional: From: Monique Semp

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